Here are 5 ways to earn money from your Instagram fan page – and why you might want to start an Instagram fan page in the first place!
1) Monetize your Instagram Feed
When people on Instagram like or comment on your photos, you have an opportunity to monetize them. You can do so by directing your followers directly to a product or service you’re endorsing. When you ask for check-ins and product purchases, use hashtags that tie in with your brand; that way, when people search for them, they’ll find what they’re looking for. You can also attach links directly to specific posts via Instagram’s Link in Profile feature; if it’s used correctly, users can click through without leaving their feed. Finally, if you choose to run advertisements (and depending on your follower count), it is possible that Instagram will pay you based on ad impressions.
You can also choose to sell merchandise or goods directly through your account. Many celebrities and brands use an app called Shopify, which allows you to set up an online storefront where you can post pictures of your merchandise and sell it in a variety of different ways. You can even offer services such as in-person meetups or workshops if that’s what you’d like to do. In fact, Shopify integrates with a number of apps that would allow you (or someone else) to turn your store into a fully functional e-commerce website.
2) Monetize your Instagram Stories
In a world of endless social media noise, Facebook’s new Instagram stories feature can be both a blessing and a curse. On one hand, it means there are more opportunities for you to be discovered—and on another, it means there’s even more competition. However, with some creativity and brainstorming sessions with your team, you can turn Instagram stories into your next business opportunity. Let’s look at five ways you can monetize your Instagram fan page.
The first way you can earn money is by directing followers to your other content. By adding hashtags, links, and website URLs in your stories, you can link directly back to your main accounts. This works especially well if you have multiple channels and accounts that are related, as each account will get a boost in new traffic and followers. A few added hashtags will also help draw more attention to your pages or business while helping users see what else is out there! You can even include an email sign-up form within Instagram stories so that users have a chance to be added to your email list!
3) Monetize your Instagram Sponsored Posts
If you have a lot of followers on Instagram, it’s possible that some of them will take an interest in whatever brand or product you’re promoting. Whether they buy something or not, your large following is just more evidence that you can be trusted. Start small by putting a Call-to-Action Button (CTA) with your CTA link under every post on your Instagram fan page. Include as many details as possible in each post including why people should follow your Instagram fan page and where they can go if they want to learn more about how you make money from your Instafanpage.
Another way you can monetize your fan page is through influencer marketing. Invite other influencers to collaborate with you by tagging them in a few of your posts every week. As an added bonus, they might also get inspired to check out whatever product or service you’re offering and become customers themselves. Reach out via private message or simply tag them in your posts asking if they would be interested in collaborating on a sponsored post.
4) Work with Brands and Clients on Your Own Terms
One of my favorite ways to earn money online is by working with brands and influencers. I recently worked with a client on his Instagram fan page and earned over $10,000 in a month without selling products or doing sponsored posts (though I could have if I wanted). Working with brands directly doesn’t happen overnight, but it can be lucrative. There are different ways of going about it, but ultimately you’ll want to find a way that works for you. No two brands will offer exactly what you want, so here are a few examples.
One way to go about it is by reaching out directly to a brand and offering your help on how they can better market their products or services on Instagram. This is a great option if you’re looking for more flexibility in what brands you work with, as well as more freedom in how you approach them. However, since there isn’t a middleman here, it also means that your earnings are directly tied to how much work you put into finding clients and interacting with them. If working solo works for you, then give it a shot! It’s one of my favorite ways of making money online because I get complete control over who I work with and when I decide what opportunities I want to pursue.
5) Start an Ecommerce Business
If you have a lot of followers on your Instagram fan page or have developed a following through other channels such as Facebook, Twitter, or YouTube, you may be able to convert those fans into sales. Ecommerce businesses like Etsy and Shopify make it easy for anyone to set up an online store for their products. After setting up your account, it’s important that you create eye-catching graphics and videos so that fans can better envision themselves using your product. Remember that your photos don’t necessarily need to show off your product, but instead can show how consumers use it in real life. For example, if you sell handmade guitar straps, provide photo demonstrations on how they work with different guitars.
Another important consideration is how you want to receive your payment. Most online stores accept major credit cards, but some will also take PayPal. If you want to keep all of your customer data in one place, a popular choice is Stripe, which allows customers to pay with their debit and credit cards. You’ll need an EIN number and business tax id if you plan on charging sales tax or using other payment services such as Payoneer for international payments.
Before launching your business, it’s essential that you provide a complete return policy for any products sold on your site. This should cover everything from refunds and exchanges for defective products to sizing information and timelines for shipping orders out after they have been purchased.
